The Waupaca Picture Post has for generations celebrated the summer vacation lifestyle–of both seasonal visitors and local residents alike–in and around Waupaca’s famous Chain O’ Lakes. The first issue of the Picture Post saluted Ray Pinkerton, who 20 years earlier, in 1930, recognized that the Chain O’ Lakes had “attained sufficient stature as a summer resort to warrant a weekly publication devoted exclusively to the interests of vacationers.” It was Pinkerton who coined the phrase, “In All The World, No Lakes Like These.” His Chain O’ Lakes Bulletin operated for 11 years before closing due to World War II.

While paying tribute to the past, the inaugural issue of the Picture Post on June 23,1950 also had it’s eye on the future. “As its name suggests,” wrote the publisher, “the Picture Post will feature an abundance of pictures of especial interest to Waupaca’s host of friends who spend several or many weeks at the lakes.”

Today, the Picture Post continues that tradition of celebrating summer fun with thousands of copies available free every Friday from mid-May to early September at high-traffic locations around Waupaca and the Chain O’ Lakes. In addition to finding photos of friends and family, every issue of the Picture Post is always your best source for the latest information from local businesses offering food and fun, places to stay and things to do in and around the area. In addition to the hard copy, follow us on facebook for a year-round dose of Throwback Thursdays and go to waupacanow.com to find the e-edition where you can flip through current and past editions of the Picture Post.

The Waupaca Picture Post is a publication of the Waupaca County Post and Multi Media Channels, LLC.